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Awesome work, Team Designsensory! All Designsensory entries won—with a total of 11—gold, silver and bronze awards. Here's the breakdown:
2 Gold ADDY Awards:
- Goodwill Industries - Integrated Print Campaign
- Goodson Brothers Coffee Company - Brand Identity and Packaging
7 Silver ADDY Awards:
- City of Maryville - Foothills Fall Festival Website
- Jefferson County Chamber of Commerce - Corporate Identity Rebranding
- Jersey City Economic Development Corporation - Website
- North Carolina Outward Bound School- Website
- Tennessee Wesleyan College- Website
- Secret Safe Place for Newborns - Integrated Campaign
- Wesley House - Corporate Identity Rebranding
2 Bronze Citations of Excellence:
- FlipFest - Print Publication
- Ober Gatlinburg - Website
Other highlights of the evening included recognition of American Advertising Federation local board members, including two of Designsensory’s staff, Sarah Mills, designer, and Josh Loebner, strategist. Paula Solomon, business development director for Designsensory, was in attendance, stating, “Our agency is growing by leaps and bounds, and these wins affirm to our clients and staff that we’re one of the best agencies in the region.”
The Knoxville ADDY Awards is the first tier of the three-tiered National ADDY Awards, the advertising industry’s largest recognition of creative excellence. Founded in 1959, the American Advertising Federation of Knoxville is a professional organization that promotes excellence and awareness of advertising in the greater Knoxville area.
Comments (0)|Posted by: Joseph Nother, 28 March 2011 at 11:19am
Way to go, Team Designsensory! As you know from my last post, all eight of our submissions received recognition at this year's Addy Awards program. The "unknown" was the color of the awards.
Well, at the end of the evening this past Saturday, we proudly walked away with 4 Gold, 2 Silver and 2 Bronze Addy Awards from the 2010 competition (featuring work created in 2009). Our gold winners are entered into the regional District competition, and we have elected to also send one of our silver winning entries.
Here are the details:
Gold ADDYs:
• Event branding and print collateral work for Lifesaver Luau 2009
• The digital experience for a new Tennessee Tourism initiative called Tennessee Trails & Byways
• The seasonal winter website for Tennessee Tourism
• The new visual identity for Knoxify
Silver ADDYs:
• Website development for Bonita Springs
• Print collateral work with Miller Energy Resources
Bronze Citations of Merit:
• Branding campaign and print collateral work for Premier Athletics 2009 Summer Camp
• Magazine publications for First Tennessee Bank
We thank the folks at AAF Knoxville for a festive, memorable awards show, send congrats to all the winners and participants, and offer a heartfelt note of appreciation to our clients for extending us the opportunity to create.
Comments (3)|Posted by: Joseph Nother, 23 February 2010 at 9:56pm
I am proud to say this blog post title has two meanings. One, we are slowly making headway with all the accumulated junk that made the trip from our old office to the new one. Of late, we had Goodwill pick up several older computers, screens and monitors for recycling. This action has restored some semblance of order to our storage closets, bringing us one small step closer to putting together an open house.
The other meaning, perhaps of great blogging merit, is our sweep of the Addy Awards. Like last year, I am happy to report that all of our 2009-2010 submissions have earned recognition. Again, the question now is what color are we going to walk away with---bronze, silver or glittery gold.
Being a proud American Advertising Federation member we thought to not only shamelessly plug our success but also the AAF Knoxville event itself. The awards presentation is Saturday, February 20 at the Crowne Plaza in Downtown Knoxville. It is at said proceedings where one finds out the color of their victory. Needless to say, the event is a victory for all Knoxville creatives! Congratulations to everyone and check back with our blog for an update of the final results!
Here are our 2009-2010 entries:
• Magazine publications for First Tennessee Bank
• The new visual identity for Knoxify
• Print collateral work with Miller Energy Resources
• Branding campaign and print collateral work for Premier Athletics 2009 Summer Camp
• Website development for Bonita Springs
• Event branding and print collateral work for Lifesaver Luau 2009
• The digital experience for a new Tennessee Tourism initiative called Tennessee Trails & Byways
• The seasonal winter website for Tennessee Tourism
Which color (gold, silver, bronze) would you give to each?
Comments (0)|Posted by: Joseph Nother, 20 February 2010 at 3:10pm
Early Returns for the 44th Annual Addy Awards
Early this year we decided to submit a few projects to the Addy Awards for consideration.
I am happy to report that early indications are favorable. As the letter for Exhibit A (above) states, all five of our entries have been awarded an Addy. The question now is, what color are we going to walk away with---bronze, silver or the almighty sparkly gold. Personally, we are hoping for gold---these days, it's good for a diversified portfolio. Ok, bad joke.
Anyway, being a proud American Advertising Federation member we thought to not only shamelessly plug our success but also the AAF Knoxville event itself. The awards presentation is Saturday, February 21 at the Crowne Plaza in Downtown Knoxville. It is at said proceedings where one finds out the color of their victory. Needless to say, the event is a victory for all Knoxville creatives! Congratulations to the other local winners and to our talented Designsensory peeps.
Keep up with the AAF Knoxville's blog for highlights of the event and check back with our blog for an update of the final results!
Here are our entries:
• Our very own Designsensory (1) identity, stationery, and (2) website.
• The new Hunter Museum of Art website
• Our 2008 Lifesaver Luau campaign for Secret Safe Place of ET
• The four seasonal mini-sites of tnvacation.com
Which color (gold, silver, bronze) would you give to each?
Comments (8)|Posted by: Joseph Nother, 10 February 2009 at 12:07pm
Cut & Paste: The 2008 Greeting Card Competition, AIGA Knoxville
As many of you may know, Designsensory is a proud and active member of our local chapter of the AIGA, the professional association of design. Given that Alison and I both serve on the Knoxville AIGA board we thought we'd do our part to get the word out for this year's greeting card competition.
The theme is handmade and the competition is open to everyone! Here's more info:
We're encouraging you to step away from your bright computer screens this holiday season and get back to working with your hands. Create an original holiday greeting card(s) and mail it in to our competition by December 1st for a chance to win one of four locally handmade packages: 1st prize = $150 value, 2nd = $75 value, 3rd = $30 value, 4th = $20 value.
Then, join us on First Friday, December 5th at the kickoff of the Handmade Holiday Show in the former White Store Building on North Central (get directions). The Glowing Body / MagPies reception will open at 6.00 pm with music starting at around 8.00pm. Proceeds from the event will go to benefit the Second Harvest Food Bank of East Tennessee, Downtown North Redevelopment and AIGA Knoxville.
Fifty designs will be chosen from the submitted entries. All fifty chosen designs will be on display and offered for sale in a silent auction on December 5th.
So break out the pens, pencils, and brushes to show us what beautiful things you can make. Be it cross-stitch, screenprinting, letterpress, collage, illustration, spraypaint, etc...the options are limitless!
Go to Knoxcards.org today to download your application.
P.S. Also, don't forget we have our PM: Happy Hour coming up this November 18, 2008 from 6:30-8:00pm at the Urban Bar. Come join us for drinks and good conversation with folks from the local creative community in Knoxville! In fact, if you mention you learned about this event through this blog post, I will personally buy you a drink.
And...no, I am not resorting to bribery. :-) See you there!
Comments (3)|Posted by: Joseph Nother, 11 November 2008 at 4:40pm
Category Tags
Authors
Alison Ashe
Alison solves visual communication problems through a process of research, concept exploration, and original thinking.
Matt Honkonen
Matt came to Knoxville from Chattanooga, where he worked as the senior strategist with the marketing and public relations department of a large digital agency. He has worked with a wide variety of brands, helping to solidify digital presence and develop a
Sarah Loebner
Sarah worked for agencies in Ohio and Boston before coming to Knoxville seven years ago and burnishing her reputation as an innovative designer and fresh thinker. While inspiring design is her form of communication her passion lies in client partnerships,
Josh Loebner
Josh combines research and strategic thinking as the foundation for powerful, goal-oriented marketing experiences.
Lindsay Miller
Lindsay is dedicated to the unrelenting pursuit of delivering unique, effective media solutions that bring a company's message to life.
Joseph Nother
As co-founder and creative director for Designsensory, Joseph oversees teams that deliver award-winning and compelling design.
Meredith Priest
Meredith comes to Designsensory from Shelton Group where she served as traffic manager and later as a project manager. While at Shelton Group, Meredith assumed the lead on developing internal processes to ensure smooth progression of projects. She managed
Brandon Rochelle
Brandon, co-founder and technical director, oversees technology development spanning interactive work through online marketing.
Susan Sewell
Susan brings a background as a writer, senior editor, promotion specialist and project manager.
Erin Slattery