Branding
Put simply, we translate business values and objectives into meaningful, tangible elements--logos, colors, typefaces, layouts---and integrate them into a consistent system. Taken together, these styles and themes shape customer and stakeholder impressions and ultimately impact every aspect of your business. Our competencies include the following:
• Brand Strategy
• Brand & Product Naming
• Visual Identity Systems
• Corporate Identity Programs
• Conceptual Exercises
• Symbol or Logo Design
• Business Stationery Systems
• Corporate Design Guidelines
Learn more about our perspectives on design or browse our work. Interested in working with us? Schedule a consultation time or complete our online RFP form.
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Recent Posts
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Posted: 06/15/2008
Cut & Paste: The 2008 Greeting Card Competition, AIGA Knoxville
As many of you may know, Designsensory is a proud and active member of our local chapter of the AIGA, the professional association of design. Given that Alison and I both serve on the Knoxville...
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Posted: 06/15/2008
From Abingdon, Virginia with Love
Several weeks ago we had the pleasure of taking a quick trip to Abingdon, Virginia. Nestled in the Blue Ridge Highland region in Southwest Virginia and steeped in Old World tradition, Abingdon succeeds in transporting...
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Posted: 06/15/2008
Work Honored by Graphic Design USA
Just a few days ago the mailman brought a little dose of love in the form of a good ole catalog envelope. There was nothing special about the envelope except for what was inside---five awards...
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Posted: 06/15/2008
A taste of our own medicine: Designing one's own Identity
Why is it so difficult todesignand develop your own identity system, print collateral and web site? Besides the time and personnel commitment, many design and web development agencies often struggle to capture the essence of...

