Our Work
Client: Bouldercrest
Bouldercrest Identity and Stationery System
The developers of Bouldercrest, an upscale new lakefront community, wanted to communicate the idea of year-round resort living in a luxury setting that is secluded but convenient to the entertainment and outdoor attractions of the region.
We used the iconic images of water and mountains to convey the natural beauty and outdoor attractions of the area. We combined those images with rich neutrals and elegant shapes to visually capture the old-world feel of the French country architecture and the warm stone and natural elements used in building the homes of Bouldercrest. These visual elements were carried forward through all aspects of visual communication, including print and web materials.
Services Utilized:
- Brand Strategy
- Conceptual Exercises
- Logo Design
- Print Collateral Design
- Stationery System Design
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